We all believe that developing high quality (!) Software products development, including mobile and web application development, requires deep technical knowledge, experience, team unity and thoughtful management. I will.

The development process is fairly complex and involves many of the elements and elements needed for a successful project. For the sake of clarity, we would like to inform you that developing a custom software application is only the third step after a special preparatory stage.

Software product development steps

1. Verification of ideas

Successful development of custom software applications requires good preparation work. It begins with a discussion and analysis of client ideas (and requirements). The most important thing there is to validate his idea.

Does the market need another fitness (as an example) application? Is there a standout among many other apps? How to carve a niche in the market? What is the target audience? How do I accurately create a product for my customer?

Requires app store research and target user needs analysis. Look at similar applications and use them to estimate. Read user comments and take their wishes into account.

Define popular analogs and perform analysis. Conduct a user opinion survey. These steps are very important. Helps identify the products or product-distinguishing features that are required for your app to succeed.

2. Prototype and design creation

Now that the key features of future applications have been defined, it is time to develop a prototype. First, create a wireframe that reflects both the structure and function of the product and move to dynamic prototyping (created with inVision).

This stage is very important because you can visualize future applications and see how they work. The prototype allows the client to see the web or mobile app interface design over the phone before the development process, and the customer can test it.

3. Minimum viable product (MVP) development

Now let’s start with the definition. The least featured product, or the smallest product that can be run, is the first version of an app with the most important features.

It is created considering the budget and time of the development process. The point is to receive a guaranteed, high-quality, working solution and test it on the audience to define what needs improvement and what features need to be added. And develop your product.

This approach not only saves time (for example, developing an MVP in 2 months) and development costs, but also creates effective applications.

4. QA and stabilization

The next stage of mobile and web application development is testing (QA). After the bag is defined and fixed, product stabilization is performed. Everything must be in a perfect working environment for a release. It usually takes about a month.

5. Launch and marketing support

After “100,000 checks”, make sure the application is ready for release, then launch the application. Before that, create a marketing plan or product promotion strategy.

At this stage, the advertising channel is selected, ASO (App Store Optimization-Keyword, app description, name, etc.) is executed for the market (Google Play, App Store), and user feedback (request, comment) is collected. I will.

Marketing support is arguably one of the most important components of the quality software product development process. Who knows about your cool application without missing out on promotions?

There are certainly exceptions, but it’s one to one million chances. On the other hand, the idea (or its realization) is irrelevant, but with the right promotional strategy, there are quite often cases where the product gains popularity and profit.

6. Further product development

After you receive a working solution, analyze your reaction, and start developing custom software products. Improvements, implementation of new features, etc. are not as important as when developing an MVP (required). It’s a great app, but it’s perfect for your target audience.

Other factors for success

1. Dedicated development team

Then move on to other elements that are necessary for the success of the project. At the beginning of the article, he writes that developing high quality mobile or web applications requires a combination of technical knowledge, experience, management and team unity.

But there are more. A team must be fully involved in the project for successful software product development. That’s why dedicated development team models have recently gained such popularity. So what are the benefits?

First, a dedicated development team works on a project with just one client from start to finish. This means better understanding of work and greater unity.

Second, clients have the opportunity to have full control of their dedicated project teamwork, always knowing what stage the product is in, and test it for themselves. Guarantees the development of exactly what the client needs.

2. Agile methodology

Agility is defined by agility, agility, and change responsiveness. This methodology guarantees flexibility in communication and work processes.

You can easily make the necessary changes during the course of the project (development itself, as well as requirements and specifications). Clients have direct access to all team members.

Continuous communication with customers and coordination of tasks at each project stage reduce development time and create high quality applications.

For more information on this methodology, see one of our previous posts on Agile in Software Product Development.

3. Time and material contract

Time and material means the hourly wage of an expert (the principle you pay as we move on). TM is to some extent unique to agile. It also means flexibility in the development process and readiness for change (implementation proceeds easily because the terms and conditions remain the same).

A results-oriented approach and the search for the best solution define the TM and enable successful software product development. There are no strict deadlines or concerns associated with changing work scopes, which leads to budget changes. Specialists are motivated to do everything in their best efforts.