Company Profile is a feature of StartupTalky that aims to post reliable information about various businesses and startups. CricBuzz has given its stamp of approval to everything here.
Cricket is a sport that we all enjoy watching and playing. From over there, a man shouted, “Cricket is my favorite sport!” That’s a no-brainer because he’s the most popular athlete in the world. Let’s say there’s a blackout during the IPL’s final over. That must be very frustrating for anyone who enjoys listening to crickets, including you and me.
Anyway, there’s no need to fret over it any longer. CricBuzz is a website dedicated to cricket news in India. In the event of a blackout or if you find yourself away from the station without access to a television, it will supply you with all the news you need. Let’s take a look back at CricBuzz’s incredible history while also learning about the company’s revenue model, founder, and owner.
The CricBuzz.com History and Background
CricBuzz is a website dedicated to cricket news in India. The website CricBuzz is owned by Times Internet. In addition to articles and news, it also provides live broadcasts of cricket matches. You may find anything from team rankings to player seating charts to video highlights and textual comments on games. There is a corresponding mobile application for this website. CricBuzz is a top cricket news and score-tracking app in India.
CricBuzz: The People Behind the Scenes
As a company, CricBuzz was founded by Pankaj Chhaparwal, Piyush Agarwal, and Pravin Hedge. Pankaj Chhaparwal started CricBuzz and serves as its CEO. He’s been with us since the very beginning of our operation. Sixteen years and seven months have passed since then. He graduated from Gujarat University’s L D College of Engineering.
They’ve signed Piyush Agarwal to STAR. He went on to earn his degree from Banaras Hindu University (also known as the Indian Institute of Technology).
In addition to being a co-founder of CricBuzz, Pravin Hegde also serves as the company’s chief technology officer.
Freelance contributor Sarah Waris is one of the people behind CricBuzz. In March of 2019, she started working with the company.
At CricBuzz, Abhideep Das is in charge of content strategy and is also the senior producer. Before that, he worked for Kolkata Knight Riders as their Creative Producer – Digital Content. He also worked at Bayside Media Private Limited as an Editorial Consultant.
Name of CricBuzz’s Owner
Cricbuzz’s parent company is Times Internet. In terms of digital offerings, Times Internet is unrivaled in India. The company has numerous offshoots such as Economic Times, Bangalore Mirror, Gaana, MX Player, MensXP, Times of India, CricBuzz, IndiaTimes, CricPlay, Databack, Dineout, ETMoney, and many more. As a company, CricBuzz was founded by Pankaj Chhaparwal, Piyush Agarwal, and Pravin Hedge.
Read More: What is Google Duo? What you need to know about Google’s video and voice call app
What’s the Backstory of Cric Buzz, a Tech Startup?
The startup was founded by three former Infosys workers. All of the names have been stated above. Times Internet, a division of the Indian newspaper The Times of India, bought a large share of CricBuzz in November 2014. As of January 1, 2015, GoCricket was part of Times Internet. …and included in CricBuzz. The traffic from GoCricket’s website is now being sent to CricBuzz. CricBuzz is the result of a merger between the GoCricket mobile app and another software. The CricBuzz company sponsored India vs. Sri Lanka test series in August 2015.
What is the business plan for CricBuzz?
The primary focus of CricBuzz’s business model is providing real-time match scores. In particular, it sells to On-Mobile, which has connections to numerous mobile network providers. For a little fee, subscribers can access the most recent live score updates. Their main source of revenue comes from this. In addition to this, the company also generates revenue through the placement of adverts on its service. There will be financial benefits to the business as a result of this. To make money off of mobile ads, the firm has joined forces with InMobi.
What is CricBuzz’s Business Plan for Making Money?
Cricbuzz earns a tonne of money through Adsense and Admob on its website and mobile app. CricBuzz Monetizes thanks to the clever placement of adverts in a way that does not disrupt the user experience.
Ads play a significant role in CricBuzz’s business model, as they do for many other companies. In addition to this, CricBuzz also profits in another way. Hike Messenger now shows the latest CricBuzz scores. Therefore, a form of self-promotion is made to its consumers by providing this value to its users. It also generates revenue by reporting cricket scores to telecom companies. Customers receive alerts informing them of the latest cricket scores in real-time. An integral part of this is Google AdSense.
Expanding CricBuzz?
For the duration of the 2015 World Cup. For the latest cricket scores and news, CricBuzz was the go-to source. During that period of the World Cup, the company also saw a huge influx of customers. More than a billion people visited the site during the World Cup, making it the most popular cricket-related mobile destination ever.
Read More: Game Pix Offers 500+ Games in A Single Program, and It’s Available for Free On PC!
Cric Buzz: Artful Promotion and Constant Online Presence
Cricbuzz launched the “Strategic Timeout” social media campaign to broaden the app’s appeal outside the cricket community. The IPL teams frequently use a strategic timeout to rethink their game plan. It focused on the tactics employed by social media influencers during the blackout. All of the influencers’ followers can be directed to the CricBuzz app and social media using this material.
All of Cricbuzz’s social media channels are constantly buzzing with activity and engagement. As well as news and discussions from the cricketing world, it regularly issues new challenges and campaigns. “Guess the champion,” “Strategic Timeout,” “Mask India,” and “AbCricketBuzzega” are just a few examples of the games you can play. Cricbuzz has released a rap song called “AbCricketBuzzega” to get people excited for the forthcoming 2020 Indian Premier League season.
It was not impossible. A chance exists. As a result, cricket will always be an accessible avenue for monetary expansion. Sales presentations are always the top priority in this respect. Technology has progressed to the point where synthetic pitches are now common. These are the formats used for shorter works. Bowlers need a pitch with a grassy, spongey texture. The sport would benefit from this kind of innovation. It requires careful and deliberate preparation, of course. The weather has forced a delay in the games. The worst aspect of watching live cricket is the sun, but soon there will be enclosed stadiums to prevent this. To learn more about Cricbuzz’s marketing approaches, please visit this page.
